he used. One needs to recognize that words do not automatically have meaning. They receive their meaning from the author who produced the words. Another point emerges from this consideration. To communicate, the message must be potentially shareable with the audience. It must relate to a category of meaning that they can perceive—or else the message is incomprehensible. This observation does not deny that an author can communicate new sense in the words that he uses. It does suggest, however, that